The Footwear Store, a leader in specialty and podiatrist-approved footwear across Australia, approached Pixite to revitalise its outdated Shopify-based digital presence.
Pixite developed a comprehensive digital makeover, including brand refinement and a targeted marketing strategy. The goal was to better articulate The Footwear Store’s high-quality products and boost online sales.
The new website features an engaging user experience that speaks directly to health-conscious shoe shoppers. It highlights specialty offerings and encourages purchases through strategically placed CTAs and intuitive navigation. This modern, user-friendly presence accurately reflects The Footwear Store’s expertise in podiatrist-approved footwear and expands its reach beyond referrals and Google Shopping.