Why WordPress Trumps Wix, Weebly & Squarespace for Web Design

When it comes to building a website, many people turn to popular web builders like Wix, Weebly, and Squarespace for their perceived ease of use and affordability. However, while these platforms may seem appealing at first glance, they come with significant limitations that can hinder your website’s growth and success. In this post, we’ll explore why WordPress (dot org), the world’s most popular content management system (CMS), is the superior choice for creating powerful, flexible, and SEO-friendly websites.

The Limitations of Web Builders

Limited Customisation Options

One of the main drawbacks of these web builders is their limited customisation options. While they offer a variety of templates and drag-and-drop functionality, you’re ultimately confined to the design elements and features provided by the platform. This can make it difficult to create a truly unique and branded website that stands out from the competition.

Lack of Ownership and Control

When you build your website on a proprietary platform, such as the aforementioned page builders, you don’t have full ownership or control over your site. Your website is hosted on their servers, and you’re bound by their terms of service. If the platform decides to change its features, pricing, or even shut down altogether, you may be left with little recourse.

Limited SEO Capabilities

Search engine optimisation (SEO) is crucial for driving organic traffic to your website and  improving your online visibility. Unfortunately, web builders often fall short in terms of SEO capabilities. While they may offer basic SEO settings, they lack the advanced features and flexibility needed to fully optimise your site for search engines.

The Power of the WordPress Ecosystem

Unparalleled Flexibility and Customisation

WordPress is an open-source CMS that offers unparalleled flexibility and customisation options. With thousands of themes and plugins available, you can create a website that perfectly matches your brand and meets your specific needs. Whether you’re building a simple blog, a complex e-commerce store, or a custom web application, WordPress has the tools and features to make it happen.

Full Ownership and Control

When you build your website with WordPress, you have full ownership and control over your site. You can host your WordPress site on any web hosting provider you choose, giving you the freedom to move your site if needed. Additionally, you have access to your website’s underlying code, allowing you to make any modifications or customisations you desire.

Robust SEO Features

WordPress is renowned for its SEO-friendly architecture and robust SEO features. With the help of powerful plugins like SEOPress, which we use in-house, you can easily optimise your website’s titles, meta descriptions, headers, and content for search engines. WordPress also generates clean, semantic HTML code that is easily crawlable by search engine bots.

WordPress vs. Web Builders: A Comparative Analysis

When it comes to creating a professional, high-performing website, WordPress consistently outshines web builders like Wix, Weebly, and Squarespace. Here’s a quick comparison:

• Customisation: WordPress offers unlimited customisation options, while web builders are limited to pre-designed templates and elements.
• Ownership: With WordPress, you have full ownership and control over your website. Web builders host your site on their proprietary platforms.
• SEO: WordPress provides advanced SEO features and plugins, while web builders offer limited SEO capabilities.
• Scalability: WordPress can grow with your business, accommodating everything from simple blogs to complex e-commerce sites. Web builders are often more suited for basic websites.
• Cost: While web builders may seem cheaper initially, the costs can add up over time, especially as you add more features and functionality. WordPress is free to use, and you only need to pay for web hosting and any premium themes or plugins you choose to use.

Ready to take your online presence to the next level?

At Pixite, we specialise in designing stunning, SEO-optimised websites powered by WordPress. Unlike web builders like Wix, Weebly, or Squarespace, WordPress offers unparalleled flexibility, full control, and powerful features to help your site rank higher on search engines. Whether you’re starting from scratch or giving your current site a fresh look, we’re here to create the perfect solution tailored to your needs.

Let’s build your dream website together! Contact us today to get started.